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If you want to stand out, the traditional way of just showing up to an office isn’t really enough.

Write company blog posts, hold demos of new tech, have 1 on 1 talks regularly. You have to think like a content creator.

No, thanks; that's not my job. I'm hired as an engineer, not as a rat-race "content creator".

Office small talk and interaction is often a form of content creation. Office theater.

I was going to disagree and be like “if you’re an engineer your only job is engineering” but there’s some truth in what you’re saying.

You’ve gotta be charismatic even if you are an engineer.

Most people think I’m wrong before realizing I’m right.

Nevermind