Apple, Google partner on industry specification to address Bluetooth tracking

apple.com

21 pointsAndrewDucker6 comments

Apple, Google partner on an industry specification to address unwanted BLUETOOTH tracking

IMO title should be updated with this keyword. I too, thought that this was about web tracking until I read the article.

hard not to think this isn't intentional misleading on Apple's behalf

Google uses the same title in their post

Updated.

Too bad it's unwanted tracking instead of an industry standard for Tile-like trackers.