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Chargebacks will get you banned for life from most Meta products, potentially even affecting personal accounts FYI. Adtech vendors have blocklists for users/companies/etc that they will not do business with, and a chargeback will get your name/credit/card/etc on that list.

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is that a bad thing?

If you business depends on reaching people on Facebook and Instagram without having to spend hours per week on "content marketing", it could mean the death of your business.

Just spend the money on TikTok. You'll get more bang for buck.

Unfortunately it doesn't have the same reach everywhere. Barely used in the country where I had my business, compared to Facebook/Instagram.

And that's good

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