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> I know customers are dumb and are easily impressed by cheap gadgetry, but why did we have to throw the baby out with the bath water?

Are they impressed by cheap gadgetry? Or is it just no one makes cars without it?

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This is a great question and I actually go back and forth on it myself. I do tend to be harsher to consumers, because that's who I'm around. My friends who work directly at the auto makers or their suppliers like to blame "MBA's". But find me an engineer that doesn't blame it all on MBAs.

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