Very nice app. Just curious as to the distinction of this among similar apps such as Stamped and Oink?
Also, the ho-hum is not a Cheer.
Finally, some people oink (wanna be critics / raters), but all people love. Cheers lowers the barrier to expressing love and appreciation publicly, and for those who do, it's a very different feeling / feedback loop than having simply rated something.
That said, Oink / Stamped are very good for ranking / rating things and as such both should give Yelp a run for it's money.