The book was heavily pushed on tiktok because it hit the platforms target demo perfectly with the angsty young characters set in a video game backdrop that the average tiktok age group could understand.
Personally I was hoping it would have been more like the backstory episode of the Mythic Quest TV show and was disappointed. It was an average story at best with characters that never really matured, but that doesn't matter because I'm not the target audience. The target will connect with the characters and come away thinking it was a fantastic story and will gobble up any movie/tv show that comes out of it. Good job, author and marketing.