Every Lidl has it in Europe I guess. Here in random Lidl on Adria shore it’s being sold by Monolith group (some Eastern Europe company shell) and made in some far far away ex-soviet country. Nothing special, but nostalgia. On other hand other products in the same freezer were not better.

It's a basic ice cream without any artificially added flavors, even without the vanilla flavor. It's dense and soft.

The special part for me is that it's basic, vanilla how it's called in the US, but even without vanilla. However it's hard to explain to someone who grew with all the ice cream having some sort of added flavour.