I mean, I don't think most of us commenting here are Apple ads. I think we're all hoping that if Apple is jumping into VR, then finally it'll be good enough for us all to adopt massively, the same way we all have smartphones. That's an exciting prospect, even if we don't necessarily "like" Apple.

But at $3500 for one, I think they've blown it. I'll wait for the reviews, and if it really does deliver on all the promises, then that'll be nice. Somehow, I doubt that it'll happen though.