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If anything that sort of thing backfired with the plummeting demand for the mac line after the the ungodly expensive mac pro caster wheels and such.

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I’m pretty sure that Mac sales have been doing just fine since the release of the M1.

Hard to say if that was M1 effect or remote worker pandemic buying effect. In either case mac sales since last year are down 40%.

It's because a lot of people moved to m1 after waiting years for transition to something new because of crappy butterfly keyboards for many generations, lack of innovation or regression (no functional keys, no Magsafe, no Hdmi, no minisd, still needed usb-a)

After lot of people bought m1 there was not similar significant improvement with m2 - and considering they could buy discounted m1

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