Unless he wasn’t the first and this possibly wasn’t his first time. All we really know is it’s the first time for someone to get caught and penalized for this. Serious penalties seem reasonable in my opinion.
If it wasn’t his first time, the I didn’t know defense doesn’t apply and he needs the book and the gavel thrown at him.
It’s possibly his first offense (no knowledge on that). What I was trying to say is that folks rarely get caught their first time doing something nefarious, which makes stiffer penalties important in my opinion.