Hacker News Reader

Comment by MrJagil | Hacker News Reader

For the third time, I’d like to reiterate my point on Metas recent trailer for their new Quest headset: https://news.ycombinator.com/item?id=36201835

It turns out, it wasnt marketing that did wrong when Meta designed their trailer to be hip and energetic and happening.

And it wasn’t Apple marketing that just “got it right” with their trailer when they focused on immersion.

In reality, it has nothing to do with marketing. Meta just has a bad product vision. I cannot understand how they think “being actice and doing things” is their selling point? It is just so unintuitive. It’s not a smart watch.

Good thing Meta thinks “it’s going to be a fun journey” because they are now at war with the most succesful product company in the history of the world.

View on HN

Most people talking favourably about the Quest on HN talk about fitness games. It's easier to justify a hardware purchase if it will have a purpose, as you can compare the cost against a gym membership or a treadmill or a personal trainer. That makes sense to me.

But as a desk-bound professional, Apple's pitch to me is as a work device with a bit of wind-down entertainment as a bonus. It's easier to justify their hardware purchase if you're comparing against a new Studio Display, for example. You can convince yourself that endless screen real estate will solve your digital problems. "Honey, it's not for the PlayStation, it's for actual work."

I think both approaches are decent, but I've got a feeling that Apple are skating to where the puck will be, as they say.

The Vison trailer felt like it was directed by Cronenberg or David Lynch.

Something very off about it, the over-polished, plastic execs, talking out of smiles wider than the grand canyon and the weird almost dreamlike people and scenarios.

Compared to the closest comparable which was the Zuckerberg Meta reveal video[1] which was so weird the country of Iceland produced a parody of it. [2]

[1] https://www.youtube.com/watch?v=pjNI9K1D_xo&pp=ygURaWNlbGFuZ...

[2] https://www.youtube.com/watch?v=enMwwQy_noI&pp=ygURaWNlbGFuZ...

zuckerborg is a dork. there is something relatable to his awkwardness. at least for me.

apple is presenting a holier than thou image. we are giving you permission to pay us $3500 for ability to send blue coloured bubble messages to your iFace from our heavenly walled garden.

I agree, it has an otherworldly quality about it, and not in a good way. It's like I died but was stuck in purgatory, except in this purgatory I view my past memories alone through a VR headset.

> I cannot understand how they think “being actice and doing things” is their selling point? It is just so unintuitive.

For me it's the best aspect of VR, a complete gamechanger. Maybe this is unintuitive from a non-user's point of view. The Vision Pro use-case of sitting on your couch consuming content is unappealing and off-putting to me.

Reply on news.ycombinator.com