That is certainly one school of thought. But businesses that are about something more than just "capturing value "are more likely to actually become valuable. Creating value is almost always better than just capturing value.
That is certainly one school of thought. But businesses that are about something more than just "capturing value "are more likely to actually become valuable. Creating value is almost always better than just capturing value.
I interpreted "capturing value" as meaning "capturing potential value" i.e. some untapped resource, or in other words generating value.
So it sounds like we're talking about the same thing then just in different ways.
Yes, when I've heard businesspeople say "capturing value", they've meant it in a manner analogous to extracting a natural resource. The value is already there, and they want to capitalize on it. That's not necessarily a bad thing.
But I think it's better to create value where none existed before.