And I hope you're right and it will be embarassing to read in the future, because it would mean this trend of user-hostile behavior has stopped, but I'm not holding my breath.
[1] https://pluralistic.net/2023/01/21/potemkin-ai/#hey-guys
To shit on: To cover in feaces from above
Shit: The refuse, rubbish, that which comes out the other end. As opposed to mana or fodder.
In conclusion, new words are great. A word for new words is neologism, it is a very nice word. I think enshitification really hits the mark here - something good is made bad. And it is visceral, you can feel the process slipping through your fingers as you try and hold on to the past.
Well, seeing the path many of the big social media players chose, I could imagine that the term enshittification will be around for a little longer, unfortunately.
We're all a product of our time and circumstance. Trying to wash that away in order to write something timeless means we just write something bland instead.
[0] Which is functionally identical to "understand" whenever it's used, except 99% of the population has no goddamn idea what it means and 1% of the population can read the subtext that the person using who said it is a nerd