If short-term copycats are threats to your business, you're business must have no plan and a death wish.
Only reason I mentioned this is that it brought the essence of the article out in one sentence (tl;dr).
Please either delete my comment, let me delete my original comment, or stop downvoting me. What's the point in downvoting someone repeatedly? I'm not sure how the system works on your end (or if you can see how many others have downvoted), but seems pretty harsh to keep doing this when there was an honest mistake. Thanks.