1) Allow non-owners to create more robust profiles. I'd imagine if some of our friends saw that we really like dog-sitting, they'd consider asking us and/or reaching out to us if they were looking for a sitter. As it currently stands, all I can do is provide name, email and phone number.
2) Allow owners to post to friends of friends or perhaps consider making it the default if people seem open to it -- I would imagine that owners would be okay with others dog-sitting if they had a mutual friend who they trusted. Because people have an average of 200 friends, that means that potential sitters go from 200 to 40,000. Also, consider allowing the non-owners to reach out to friends of friends who need a sitter.
Great idea and nice MVP. I hope those ideas helped and I hope you all succeed!
Best, Luke -- LukeRB.com