"Value" isn't a property inherent to the copy on your website (or any text, for that matter), it's a property of the relationship between the copy and the reader. One way in which people recognize value is when they gently realize that they are (at least a little bit) wrong.
What are people wrong about re: API testing?
You currently have:
> AI-Powered API Performance Testing
> No-Code, Self-Learning!
None of this implies that I have a problem. And this is because if I am building a website, I already test my API.* So it doesn't matter that your product is automatic, no-code, and self-learning. Instead, you have to point out how my testing of my API is incomplete.*Or so I may think. I might be convinced that I am testing my API even doing something as simple as '> rake routes'...
But users will likely respond to the following value propositions:
> Most people don't even know they aren't testing their APIs properly...
> Doing it right is actually quite tricky, due to... (e.g. effort, time, money)
> By relying on unit tests, engineers miss the forest for the trees...
> For example...
^^ Build this out first, and a snappy way of wording it, as well as a heading / tagline will follow.The more you understand your true audience, the more you can "tune" this copy to specific issues they might have in their API test coverage. If I build a Rails site in a month by myself, am I likely to need your product? What about if I'm at the scale of Shopify? Or is your intended audience somewhere in between?