He runs a personal blog and that’s already great. I’m baffled by a few choices though. Why bothering with analytics, especially paid ones, if according to his screen the website does less than 50 visitors a day? That seems like an odd choice.
As for the cost, I mean, could a site like this be run for a lot less than that? Absolutely. But if he’s happy paying those money then who cares.
It’s certainly not a setup I’d personally recommend.