I mean it already died in my point of view approximately a decade ago, where a significant portion of internet users were using adBlockers for everything, and its usage has only gotten bigger now.
The only place where ads are thriving right now is mobile, and companies had gone over the line from the get-go with obnoxious and intrusive/misleading ads and spyware. It may thrive for a while before the blockers make their way efficiently into the mobile world.