Before it was used for fun, people weren’t looking at it as a source of income, unlike now, take YouTube for example, in ~2010 it was those amateur captured videos where people are just happy they can share some clips with the world, right now, you have “content creators” with their soulless faces and setup, all have the same LED setup, thumbnails with reaction-face pics, shilling and a lot of it, try hards on everything from the tune of how they speak all the way to staged conversations, why? Monetizing the contents. Remove the monetization factor and you will see how it will fix 80% of the issue, following pareto chart method where 80% of the issues can be solved by fixing the 20% cause.