Folks who don’t understand market research or love the chaos? I for one thing most human based market research is low quality anyway, so why not just make something up.
fnord
The report outcome in depth is good enough, detailed enough to start iterating on pushing forward rather than having to start from nothing.
Just grab a template and ask ChatGPT to fill it out for you. That’s all this is doing.
This looks like just a prompt and website around the GPT api. Why on earth anyone would pay for this is baffling.