Twitter's CEO Makes New Excuses for Musk's Dumb 'X' Rebranding

gizmodo.com

5 points·gsky··6 comments

Doesn’t feel like the journalists are ever going to get over the bluecheck purge.

Definitely interesting seeing how personal grievances affect reporting in such a blatant fashion.

It's always easier to ascribe criticism of bad ideas to personal bias. Do you disagree that the rebranding was a really, really stupid thing to do?

> Do you disagree that the rebranding was a really, really stupid thing to do?

What part of it was stupid? The part where we all talked about it? or the part where engagement went up?

To get that kind of engagement and headlines with your brand you'd have to spend many many millions.

Saying that the rebranding is an absurd idea seems like a very objective take.

Destroying a 15+ year old globally know brand with 8 year old's idea of a logo and company name is just immensely funny if not anything else...

It’s “definitely interesting”? He responded to journalists with a poop emoji for months. You think it’s very interesting non-stop antics like these drag down the bar over time? Then you don’t understand basic human communication. No, journalists don’t have to have to have a neutral “both sides” panel discussing the potential merit of every dumb thing he does. Sometimes you gotta call things by their real names. Dumb.

I like how she will become an X ex-CEO at some point.

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