I think it's a technology that fills a niche that LCDs or OLEDs won't fill for a very long time, if ever.
(I think the problem is actually with page turns rather than the pixels; turning pages on the Kindle Android app is very flaky. On the physical hardware, it works much better.)
EDIT: Something more recent - http://www.youtube.com/watch?v=ag4HGceyVik . The colours seem to be lacking contrast but I'm sure that'll be improved as better filters are developed.
Mirasol and the like seem to be providing quite a good compromise - http://www.the-digital-reader.com/2012/01/01/review-kyobo-mi... That particular reader has the problem of not being as polished as the Kindle but it seems that the screen is rising up to the expectations.