On the other side, changing your behavior is a drop in the ocean. Everybody needs to change their behavior. But your behavior will need to change at some point so helps to do it now, and model it to your neighbors. The companies are a target for regulation, or opponents. But the behavior of consumers will have to be regulated.
They definitely have distracted people by talking about stuff like plastics and recycling. When it is energy and how it is produced that matters. A lot of stuff will become green when energy and transport is green.