McKinsey's New GenAI Product Spells Trouble for B2B AI Startups

Great article, will be interesting to see which direction McKinsey undertakes with the white labelling of their tool

they have a built-in distribution with their massive F500 client list + demonstrated experience in digital transformation / implementation.

i can see a number of their clients paying for a turn key solution

more companies will choose to build in-house instead of relying on an untested one-size-fits-all GPT wrapper...

Well, if McKinsey says....