Are Netflix recommendations advertising?
The people who see them have already bought the product (a Netflix subscription) so the recommendation isn't trying to convince them to buy something.
The people who see them have already bought the product (a Netflix subscription) so the recommendation isn't trying to convince them to buy something.
If people don't see content they want to watch when they start Netflix they will eventually stop paying for it.
Netflix is not there for you to watch your favorite movies when you want. It is there to encourage you to watch as much Netflix as possible. So it makes sense for them to advertise as much content to you as possible.