Ford can't sell Mach Es to save their life, though, because they don't have ludicrous mode/800 HP/name appeal. Massive flop from Ford (and I say that as the biggest ford fanboy in this thread.)

You and I know that the ford is made much better for "less", for obvious reasons But ask yourself, who is going to buy a heavy electric SUV from Ford?

-a typical mustang GT buyer? No way.

-a person who currently has a model S/Y/3? fat chance.

-a new EV buyer? Too expensive and "bland". Does all EV things "middle".

-A ford Fan? I'll gladly take the f150 lightning over mustang.

I want to see the f150 lightning and similar really make a dent/impression.