Perhaps summed up as Hype Fatigue.
In some respects the silicon valley layoffs of last year and earlier this may also have catalysed it for this year, as it ripples around the globe, perhaps demonstrating the interconnected nature of industry's.
I admire Samsung for taking the risk to innovate with their Samsung Galaxy Flip 5 / Fold 5.
I miss this ambition that existed in the "old" Apple (like how the MacBook Air, or the Airpods were born).
Its bad enough the US tech sector dominate the offerings and so many people feel they need to follow suit, but when you master the sciences, you master the population, in ways the legal system can do nothing about it.