In my opinion data should be regarded as a liability by default.
We can't rely on a given corporation being benign, or not cooperating with a given regime forever.
When I was at Apple getting iCloud off the ground, we had to carve out exemptions for all client-server syncing to allow phone-mac sync specifically for Germany. Because they know what happens when the government can subpoena your data.
A future government - one that is very different from the one currently in power or that you ever imagined possible - could use that data against you with great effect.
A foreign government hostile to you could use that data against you with great effect.
An institution hostile to you could use that data against you with great effect.
A corporation hostile to you could use that data against you with great effect.
A stalker could use that data against you with great effect.
And so on.
Or, having your own govt take you out with a drone strike while on foreign soil.
These were individuals who intended on staying pseudonymous, operated something that was legal-but-disagreeable-to-the-public, but yet fell victim to a hack that spilled their identity. And in spite of that, journalists felt it ethical to use illegally obtained data in part to "out" them. Nobody to my knowledge called out the problems with this - or that this same ethically fraught tactic may one day be used by organised harassers and right-wing outlets to deanonymise people seeking abortion or gender-affirming care.
Here in the US, the First Amendment makes any legal remedy to this hard to achieve. Yet still, we could be doing far better than to passively condone the use of illegally obtained data in investigative journalism to highlight unpopular, perhaps even vile, but legal activities.
The article used Google Ads as an example. Let's say, god forbid, Google Ads suffers a breach, and it turns out they didn't anonymise the data used to build personalised ads at all. Any one of these organised harassment campaigns can pick out targets of their ire simply by what was recommended to them in ads.
When we think about the future, this is the stuff of imagination, storytelling, and mathematical models. It's mental constructs, not something that actually happened.
Many examples used in privacy arguments are like that. If you instead look for things that actually happened, it's things like journalists, activists, doxing, crazy exes, and so on. And certainly if you're in a war, good opsec is important.
These are certainly things that happen, but it seems reasonable for many people to look at them and decide their own risk is low, compared to other disasters you could prepare for.
And, this war has been foretold for decades now.
Also, I don't think Google is the problem for vulnerable minorities, and it might be part of the solution, because they do have good security?
Using Google isn't a good idea is you think law enforcement might take an interest and get a warrant, though.
It's probably a case for why we should have anonymous users accounts for those kind of services. I don't know how practical that is.