5 Sales-Spiking Website Tweaks Gurus Don’t Know

Ok, what the heck is this?

I decided to go ahead and throw an email at this to see if anything came up. The wording sets my "scam" sensors off like mad. Maybe I just have a learned response to "one step away", "just one click away', "don't let anything stop you know" types of wording.

Anyhow, after seeing that the "click here to enroll for free" thing ... actually seemed to do that, it sent me a confirmation email -- with more "red-flag" wording, a confirmation link, and a VCard on it of all things.

The link did the normal confirmation jump, and included a download to a "cheat sheet" for creating a business website that sells.

The cheat sheet has actual content. A lot of it. A lot of it's "common sense", and there's an interesting consistent misspelling, but it's not bullshit.

This is either a very prolonged scam, which I'm starting to doubt, or what could be a hugely successful marketing campaign for this person and their company. If they're being legitimate in their claim of sending out "one email a day" with a tip to people, for free, where that tip isn't bullshit but is just something that the type of people who respond to "red-flag" wording don't know (or might not, or whatever), that's .... that's a huge market. That will pay you. And you'd be "doing good", reducing ignorance.

Maybe I'm reading too much into this, maybe I'm not. Guess I'll have to wait a few days to make a call though.

Edit: Found the product, at $197. That said, if the emails he sends out are legit, it's a novel (to me) method of using this type of thing for sales / marketing of a product that has any sort of substance, and it may very well be worth $200 for the type of people that would buy it. I'm keeping an eye on this.