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Presumably they’re talking about what they’d have to pay to buy stripe.com, not what they already paid to register the two forms of payda?emon.

> In total, I sent several hundred emails that day. Of the plausible responses I received, stripe.com was the clear winner.

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> whereas we'd already spent the $20 to register our PayDemon domains.

You either inadvertently or cleverly cut out the first part of that sentence:

> But we had to decide whether a nice name was worth the price we'd have to pay, whereas we'd already spent the $20 to register our PayDemon domains.

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