Probably access to their customer base.
> Can I really pay with cash?
> You bet, and please! Stay anonymous all the way. Just put your cash and payment token (randomly generated on our website) in an envelope and send it to us. We accept the following currencies: EUR, USD, GBP, SEK, DKK, NOK, CHF, CAD, AUD, NZD.
Given that Tailscale is a ridiculous company that advertises on privacy while force user to login via SSO by tech giants or OIDC which is shit in privacy, I will stick to my current origin Mullvad account and keep away from this service.