Really appreciate the feedback on the post, I'll be sure to implement them.
Re 1.), you are right, the writer already had heard of Buffer beforehand, I should have made that clear.
Awesome stuff regarding 3.), I think I'm not doing this enough by far and will do it next time!
Anyways, really great to have these thoughts here, I think it'll be an awesome addition, for Buffer's next round of news coverage. :)