Even after installing Firefox you can’t get rid of the Google Chrome web search bar on the home screen, and in-app web views are Chrome, so you’re never really free from Chrome.
I do understand the why of ads, and I’m okay with _some_ ads. On 99% of websites from a Google search you get a sticky top and/or bottom bar, and interstitial ads between paragraphs and they’re a little annoying but not so bad. But then on about 30% of search results one of those sticky ads is an autoplaying video, which means I can’t actually read the content (since 1/3 of my screen is video) and the “X” icon is 0.5mm wide so I can’t close it without clicking the video. Then there’s the email subscribe pop up on scroll, and after 15 seconds you get prompted to allow notifications for this website.
Using the web without an ad blocker feels like you’re being attacked, it’s aggressive and stressful.
I had hoped the ubiquity of ad blocking would result in advertisers going “hmmm, maybe we can drive fewer people to install these things by acting better”, but instead it’s been a race to who can exploit the smaller pool of users for clicks.