I mean, given the options, I prefer palatable foods to unpalatable foods.
Fortunately the article speaks of hyparpalatable ones and this is a bit different category - one we'd better avoid altogether.
The people in the advertising industry would probably reply with, "lmao who are you to dictate our choices. Telling people ads should be banned goes against literally everything the US stands for, for better and worse."
Strictly speaking, I'm not sure that the US is founded on doing what thou wilt shall be the whole of the law but I do think that's an increasingly common understanding. A nation state does have some stake in maintaining the basic health of its people, whether you agree that's desirable or, if it is, to what degree.