The first thing to know, unless you're getting gut rot shit made from petroleum, is that all of it gets you drunk, which is what you're after. Wine, beer and liquor are lifestyle items. If they sold you this stuff on it's actual pitch you'd just grab the bottle closest to checkout and leave. So they have to differentiate themselves with lore, stories, stereotypes, whatever. But at the end of the day, it's all booze. What's the difference between a Jack Daniels drinker and a belvedere vodka drinker? How they view themselves, the type of person they want to portray themselves as and the stories the ads for the bottles tell. People will rationalize that they like it after thefact, and make all kinds of excuses to avoid admitting to themselves that it's vanity and they want to be seen doing it. Made 100% sustainably by an ancient family recipe triple distilled in copper pots using geothermal heat from a volcano in Nicaragua, its all a bunch of bullshit. Just get what tastes good to you and forget about the noise.
I make wine, as a hobby. And I'll tell you, I'd rather drink my simple as hell fruit wine than any of that smoky shit the cute girl at the grocery store tries to sell me with samples. The entire wine tasting world is a sham, I don't mean most, all of it is a giant sham. And for those of you that do wine tastings and buy it, it's easier to fool someone than to convince them that they've been fooled. Just get what tastes good to you and forget about Tue noise.