As someone who, over the last two years, has created a more modest 5 figure MRR business, I can assure you, you don’t know what you’re talking about.
It takes a lot of skill and understanding of the market and market forces to be this successful. Being able to do the same thing again and get the same results is exactly what these people are not trying to do.
There seems to be some disconnect between what you think would make a successful business and what people who are making successful businesses do.
If I was to start again today and do the same thing, I would fail. If I wrote down what I did and someone else tried it, they would fail. The market has moved on since then and so every day when I get out of bed, I need to get my work done, manage my team and plan for tomorrow.
And after all this, my little MRR is an important metric because it shows success and because it’s something that I’ve worked the hardest in my life for.
Best of luck for your nature walks, people get to chose what they do in life.