I can't see it as a good thing at all. They're effectively being thrown about to yet another operating model which will have a disruptive impact on them.

The new company Songtradr focuses on licensing, it's a b2b, while Bandcamp is a b2c. So it can be easy to see how they'd want to make Bandcamp more like themselves. Of course I'm being negative and cynical, apologies. I share the same fondness for Bandcamp.