"It's a good rule of thumb for professional ethics in general."
So is it to have your strategy guided by general accepted ethics, or to not speak about your real strategy in open words?
So is it to have your strategy guided by general accepted ethics, or to not speak about your real strategy in open words?
This is the generally accepted interpretation of the words. In other words, if you are unsure if something you're doing is ethical or not consider how others would react if they heard about you doing it. It's basically saying to consider group ethics and not just your own.