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Apple could, and eventually did, pull off a competitor to Google Maps. It launched highly flawed and incomplete, which earned its bad reputation. But it’s quite good now IME, and I prefer it to GM most of the time.

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I second this. I switched to Apple Maps earlier this year and never looked back. I find the UX, especially when driving in CarPlay mode to be superior to Google’s.

Third'd. The way directions are presented tends to be a lot better and more natural.

"Apple Maps is bad" is a meme that is about a decade old and no longer relevant now.

It’s probably good if you live in North America. In the rest of the world, Apple Maps is unfortunately not very usable (navigation is fine, finding dining options and general locations isn’t)

Yes, I tried to switch to Apple Maps last month in the Netherlands, and it is really not up to date. It did not have 4/10 places I wanted to route to in my neighborhood, and had places that were closed down 6 months ago. Apple is probably only prioritizing North America at this moment.

It’s a pity because Google Maps is one of those last Google holds outs for me.

TBH, I also find Apple Maps to be generally better in the UK.

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