Very blathery, seems to have been written by an artist rather than a scientist.

Relevant part is this "One place to start [assisting pollination] is finding opportunities to encourage and facilitate the relationships between plants and their endemic pollinator partners. To that end, The Pollinator Partnership has developed a comprehensive series of free planting guides tailored to the swathe of individual ecoregions found throughout the US and Canada. To access these guides, you simply enter your postal code into their system and it will generate the corresponding document containing specific recommendations and practices to help you support plant-pollinator partnerships in your immediate area."