And in this case at least, wouldn't it have had the opposite effect of what they wanted? By letting the terrorists post all these horrific videos the entire West is unified in damning Hamas. If these videos hadn't come to light, would the reaction be so strong?
What worries me, is that soon enough AI is going to be at the point where anyone with an agenda can generate clips like this and feed them to the populace and then we're going to see fighting break out in contested regions everywhere across the globe. There's no putting the genie back in the bottle, but I don't see anyway where this doesn't end up with the major social media giants being forced to tie user identity to national identitifiers like passports, with the end result being that each national intelligence agency passes on lists of who they consider to be terrorists, which are then either filtered out entirely (this will be preferred by the governments) or flagged with a warning by the social media company (this will be preferred by the companies). Either way, we're heading towards a fucking scary world.
What's then interesting, is whether governments will try to ban out of existence any websites that don't comply with the verify scheme, or if they'll force them, browsers or internet providers to display some sort of "unverified content" warning, like when you get a chrome warning page saying they can't verify the page and you might be vulnerable to attack.