YouTube's New Ad Blocker Crackdown
forbes.com
forbes.com
“Content creators could earn some revenue from these adverts,” he says. “Detecting ad blockers is hardly a new thing—and there are other sites out there that already do this.”
Advertising is such a big deal. Ads are everything. Much of the web runs on ads.
Top content producers like to downplay how much they make with ads, sometimes keeping the same drab set or being cagey about it, but it's a ton when you run the numbers.
The big thing is, ever if they got $0 from revenue, their lion's share still comes from other sources. And blocking views hurts them significantly more than loss of revenue from ads due to lack of the big money movers which are based on views not ads.