I hate the name "Threads" because all it makes me think about is nuclear war.
Does anyone else have a general dislike of companies trademarking such generic, common words? It feels very tacky to try to associate themselves with everyday nouns and adjectives in an attempt to place their product in our brains at every opportunity. Might as well block the windows of my house with a giant billboard.
Viewable here (consider using the torrent):
It also plays a role in a popular series of SF novels by Anne McCaffrey.