> In 2022, Truth Social posted a loss of $50 million, with net sales of just $1.4 million. It lost $23 million in the first half of this year, with net sales of $2.3 million.
Does anyone have any insight on whether spending over $23 million to keep a social network afloat for six months is a reasonable operational cost? It seems a bit too pricey for the kind of operation it seems to be.
But that still feels way off what they spend.
For CDN they're using cloudflare, probably on enterprise pricing which would save them lots of money on image transfer.
To be clear, this is only looking at the costs of running the platform itself. I don't know if they have a moderation team or spend lots on advertising.
The big question to me would be what the activity and user trajectory is, and what's stopping both that and their sales from increasing faster. If their user acquisition cost is so high that they're not able to build an attractive audience fast enough to see a sharper increase in revenue than this, they have a serious problem (and a real reason to worry that their cost of acquiring users will be higher than their customers lifetime value)
And I don't imagine he hires based on actual competence either.
73,000/240 ≈ 300.
https://en.wikipedia.org/wiki/Rat_king
>A rat king is a collection of rats whose tails are intertwined and bound together in some way. This could be a result of an entangling material like hair, a sticky substance such as sap or gum, or the tails being tied together.
>A similar phenomenon with squirrels has been observed, which has had modern documented examples.
>Etymology
>The original German term, Rattenkönig, was calqued into English as rat king, and into French as roi des rats. The term was not originally used in reference to actual rats, but for persons who lived off others. Conrad Gesner in Historia animalium (1551–58) stated: "Some would have it that the rat waxes mighty in its old age and is fed by its young: this is called the rat king." Martin Luther stated: "finally, there is the Pope, the king of rats right at the top." Later, the term referred to a king sitting on a throne of knotted tails.[1]
>An alternative theory states that the name in French was rouet de rats (or a spinning wheel of rats, the knotted tails being wheel spokes), with the term transforming over time into roi des rats,[1] because formerly French oi was pronounced [we] or similar; nowadays it is pronounced [wa].