You pay through the nose, but they're not really built like bicycles. You should be comparing to mopeds (or cars!), not muscle-powered two-wheelers. Do make sure to get the high-speed model, though; there's not a lot of use for the strengthened components if you're limited to regular bicycling speeds.
Some cyclists use a product called Cat-Ears. It's just some synthetic fur that attaches to the helmet straps akin to having some sick sideburns. It works great.
Edit: also, if you do anything at night, I highly recommend the upgraded headlight. Unfortunately, it's not compatible with the front rack, but I have an idea how to hack something together to be able to have both at the same time.
The other option I considered was buying an urban arrow, yuba, tern or “harry vs larry” bakfiets style bike.
If you’re looking for a car replacement the electric Bakfiets style is absolutely amazing for carrying cargo or even a person. (I pick my wife up in it sometimes)
I haven’t used it all that much simply because I enjoy walking and usually do that. But for certain travel scenarios it’s awesome. I upgraded from a 20 minute car ride across town to a 30 minute e-bike ride.
Longer-term: Specialized Globe Haul. I feel the same way about it as I do my pickup truck - it can go anywhere, do anything, and seems incredibly happy to either cruise around town or eat shit for hours. I absolutely adore it and cannot recommend it enough. It also has a big dealer network, something you don't get with the DTC boys
There are other good ebikes, but if you don't already know them you also don't know how to service them and so they won't last long.