Why Apple might be the next RIM
vuru.co
vuru.co
The rule is that headlines phrased as questions are answered with no.
We now need a similar rule for "Why <event that won't happen> might happen" headlines.
This article couldn't be more wrong.
Steve Jobs was a key figure in the history of our industry but it's not like he built the iPhone personally and the entire team didn't depart with him. In contrast, RIM has had bad management for many years and no track-record of successfully building a consumer product - Apple could get there but it's not going to happen quickly or with any plausible single mistake.
Comparing Apple with Sony makes way more sense to me than comparing it with RIM. Both are in e consumer market, the iPod is the next Walkman, and with some squinting, the iPod Touch is the next Playstation.
RIM's highest ever market cap (6/20/08 @ $145/share): 76B
Apple's current market cap: 580B
The comparison isn't even close, and that's just the financials. Take a look at the market segments each company covers, and you find a similar disparity in comparison.
Yes, Steve Jobs was a huge part of the vision of Apple. But he wasn't everything. Apple is successful because of how the company is run, and coincidentally, Tim Cook is a huge part of that. If you remember, 12 years ago Apple was a struggling company selling computers to designers, illustrators and some educational institutions. Since then, Apple has transformed itself to be the dominant high-end personal computer maker, the dominant high-end smartphone maker, and the dominant tablet maker in consumer electronics. They managed to grow and flourish a retail business model in a decade that saw the demise of retail as more companies shifted to online distribution channels (an effort led, coincidentally, by Tim Cook). They have more cash on hand than the U.S. government.
If anything, a better comparison would be Apple 1999 : RIM 2012. Except that RIM doesn't have a Steve Jobs-type product visionary to bring it back from the brink of death.