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But if you’re comparing to switching to a different mode, you have to include the cost of gas.

That’s what this article is about?

I think the math on car ownership is more complicated than $X to own vs $Y to rent on demand. Being able to take an impromptu trip without any coordination is worth significant quality of life.

It typically takes 5-10 minutes for an Uber to arrive at my door. Not to mention the few times where the driver has cancelled the ride, and left me waiting for a new one to be assigned. Especially troublesome when you are relying upon this service to make a hard deadline at the airport.

Great. There are ways around that, ultimately you can work that into the model as a discount.

Pretending that fuel isn’t part of the equation doesn’t help though.

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