What matters is how much personal work and money Adam put into Poe. It seems like he's been working on it full-time all year and has more or less pivoted to it away from Quora, which also faces an existential threat from OpenAI (and AI in general).

Either way, Adam's conflict of interest is significant, and it's staggering he wasn't asked to resign from the board after launching a chatbot-based AI company.