I've been buying games digitally for about 3 generations and I've found the pricing across all game stores to be the same or cheaper than buying physical on balance. But I don't ever pay full price for a game and I use tracking websites.
Of people, cars, or - i presume, games: but how are the generations defined? Sorry, not a gamer and never heard such a phrase.
When I think ps1: Sega Saturn, and a few others. Ps2 has Dreamcast, Xbox, Gamecube. Ps3 has 360 and Wii etc.
Though there is a chance that this will be the last generation of this and that there will be universal platforms instead of consoles for at least Xbox and probably Playstation.
Why make a console that I lose money on when I can sell you a $100 controller and a subscription to our cloud service instead.