>A workflow engine is a software application that manages business processes
>Enterprise resource planning (ERP) is the integrated management of main business processes, often in real-time and mediated by software and technology. ERP is usually referred to as a category of business management software—typically a suite of integrated applications—that an organization can use to collect, store, manage and interpret data from many business activities.
What is the difference between a workflow engine and an ERP system?
Why not call it an ERP system if you're targeting the broader enterprise market? As someone who is far from SV, the business people I know probably don't know what a workflow engine is, but they definitely know what an ERP system is.